Marketing Archives - Page 3 of 3

The Mystery of the McRib

Posted 9 November, 201022 September, 2012 Daniel SilverLeave a commentPosted in Marketing

Why does the McRib go away, only to come back? Why won’t it just stay away? Is it brilliant marketing or culinary herpes? What is the McRib? The McRib, as some Americans know, is a sandwich sold by McDonald’s containing a processed pork patty formed into a shape vaguely suggesting barbecued ribs. To complete the rib-like illusion, […]

Blekko search engine: Blecch

Posted 31 October, 2010 Daniel SilverLeave a commentPosted in Marketing

It would be nice if the new Blekko search engine were to become a serious rival to Google. It would be great to have a human-monitored search engine that promises to remove all the junk sites, SEO zombies, and affiliates that pollute your searches. Sadly, it doesn’t work, and it won’t make it. Why? First, the […]