Since I’ve written a popular post on how to use StrengthsFinder for career assessment, I’ve received a number of inquiries asking some variation on the following questions: I have the following StrengthsFinder themes, so what job do you recommend for me? Given my StrengthsFinder themes, am I in the right career? How do I transition […]
I believe in what I call Golden Rule Management. That is, you should manage people the way you want to be managed. First and foremost, this means management by objectives — with a twist. What is Management by Objectives? In its simplest form, management by objectives (MBO) consists of collaborating with your reports to clarify […]
If you’re a mid-career professional who’s no longer finds great satisfaction in what you do, maybe it’s because your aren’t capitalizing on your biggest strengths. Here’s a process based on StrengthsFinder 2.0 that can help you identify what you love to do.
These days I am doing a lot of recruiting — for marketers, specifically. And I’m here to say that I gleefully discriminate against candidates with bad resumes. Again and again, I see marketers who provide resumes with basic errors of spelling, grammar, or punctuation. Resumes full of jargon or meaninglessly vague words, with non-parallel lists […]
People foolishly ask me for career advice, just because they find my blog. They say to themselves, “Daniel looks like he’s having fun doing what he does. Maybe he’ll know how I can too.” Well, I do have fun doing marketing — sometimes. There are a lot of boring and annoying bits, too. And the […]
Friends often ask me, should I get an MBA? Often, this is in response to some article they read claiming that an MBA won’t increase their salary, or knocking down some strawman argument that an MBA is the one and only path to corporate success. These criticisms are partially correct: universities routinely inflate post-graduation MBA […]
I help a lot of my friends with their resumes, and they often suck. As a marketer, I have one simple tip for them: Stop telling the truth.